Display Status Data Collection & Analysis

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1. Viewing Display Status Data & Analysis in the Dashboard

Viewing Display Status Collection Records

1. Go to Dashboard > Menu > Display Status > Collection Data.

2. Use the Period/Employee/Workplace filters to select data collection criteria:

• Period: Select the date range for the records you want to view.
• Employee: Filter data to show collection records from a specific employee.
• Workplace: Filter data by distributor, province, city, district, or workplace.

3. Select the product category you want to view from the dropdown above the chart.4. View the display status collection data based on the selected filters.

• Click on each record in the list to edit the display quantity data if needed.

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Viewing Display Status Analysis

You can analyze display share and penetration rate by model, attribute, and brand on a daily, weekly, or monthly basis. This helps assess the display status (penetration rate) of specific products, including competitor models.

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‍<Understanding Display Status Statistics>

• Display Share = (Display quantity of a specific brand's product) ÷ (Total display quantity of all brands' products).A higher display share means a brand occupies more space on in-store shelves.
• Display Quantity = The total number of displayed units for a brand’s product.
• Displaying Workplace = The number of workplaces where at least one unit of the product is displayed.
• Penetration Rate = (Number of workplaces where the product is displayed) ÷ (Total workplaces that have at least one display data entry within the selected period and product category) × 100%.A higher penetration rate means the product or brand is displayed in more stores and sales locations.

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‍Steps to View Display Status Analysis:

‍1. Go to Dashboard > Menu > Display Status > Analysis.
❗Leaders can view analysis only if they have access to at least one product category.

2. Select the time period from the period tab.

3. Use employee/workplace filters to define analysis criteria.

4. Choose a product category.

5. Click the Overall tab to choose a viewing option.

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‍<Viewing Options>

• Overall: View display share, display quantity, displaying workplaces, and penetration rate for all selected conditions.
• Channel, Distributor, District, Custom Properties: View display quantity analysis based on each selected option.Example: [By Distributor (Default) vs. By Brand]
  • By Distributor: Analyze brand-specific display share within each distributor.
    🡪 Which brands perform better in each distributor?‍
  • By Brand: Analyze distributor-specific display share for a brand.
    🡪 Which distributors perform better for a specific brand?‍
• ‍Model: View display quantity analysis based on individual products.

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2. Viewing Display Status in the App

1. Open the App > Leader Mode > Menu > Display Status.

2. Tap on the date tab to choose between daily, weekly, or monthly views.

3. Click on the Overall tab to select a viewing option.<Viewing Options>

• Overall: View display share, display quantity, displaying workplaces, and penetration rate for all selected conditions.
• Channel, Distributor, District, Custom Properties: View display quantity analysis based on each selected option.Example: [By Distributor (Default) vs. By Brand]
  • By Distributor: Analyze brand-specific display share within each distributor.
  • 🡪 Which brands perform better in each distributor?
  • By Brand: Analyze distributor-specific display share for a brand.
  • 🡪 Which distributors perform better for a specific brand?

4. Use the graph tabs in the top-right corner to view detailed data (magnifying glass icon) or trend analysis (time-series icon).

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3. Downloading Display Status Data

You can download daily/weekly display status data as an Excel report.

1. Go to Dashboard > Menu > Display Status Page.

2. Click [Download Data] in the top-right corner.

3. Select the product category and period you want to download, then click [Download].